StarGlow, An Era Where Fans and Artists Grow Together
RedSlippers’ flagship service, StarGlow, is more than just a fan platform. It is a new form of global fandom service where fans can directly participate in an artist’s growth journey and receive fair rewards for their contributions. Fans are rewarded for providing meaningful data to artists or promoting them in practical ways. These rewards can be used again for concert tickets, merchandise, private content, and direct communication with artists.
From the artist’s perspective, StarGlow is not just a platform but a springboard for growth. Data and feedback accumulated through fan activity become the foundation for strategic decision-making, enabling artists to design a more precise growth roadmap. In addition, revenue from paid Glow Memberships—after minimal fees—flows directly into the artist’s activities, funding new music production, performances, and content expansion. This allows artists to focus on creativity and sustain long-term careers with the support of their fandom.
Importantly, StarGlow is built on Web3. By leveraging NFTs, blockchain, and token systems, all fan activities and rewards are transparently recorded on-chain. This creates a transparent and secure ecosystem for the entire entertainment industry, transforming the opaque financial structures of the traditional K-POP market and turning the power of fandom into real, tangible value.
RedSlippers was founded to tackle the structural challenges of the entertainment industry. Traditional production and investment relied heavily on intuition and emotion, while opaque financial structures often created unfair outcomes for both artists and fans. CEO Sung-hwan Lee established RedSlippers with the conviction that “if we can predict an artist’s value through data and technology, we can build a fairer industry.”
As a result, the company developed a proprietary system providing artist valuation reports using over 300,000 datasets and AI-driven algorithms. Although initially questioned—“Can artists really be evaluated with data?”—the company proved credibility through 58 consulting projects and 12 artist investment cases, achieving an average investment return of 207%.
The greatest strength of RedSlippers lies in its dual expertise. Sang-jin Lee, Head of Concert Business, has extensive experience producing concerts and fan meetings for leading artists including Cha Eun-woo, BTS, and AKMU. Dae-jin Han, a former executive at JYP and YNB, adds deep knowledge in idol group production built over years in the industry. Complementing this, Ben (Dae-eun Park), founder of the WEB3 consulting group BandoLabs, contributes specialized expertise in blockchain technology. Together, the team combines entertainment and technology to establish a unique competitive edge for RedSlippers.
Furthermore, RedSlippers has secured scalability and reliability through a mainnet partnership with BeraChain, a global blockchain company backed by Samsung Next. With a team that moves seamlessly between entertainment and technology, RedSlippers is positioning itself not just as a startup, but as a pioneering Ent-Tech leader.
Looking ahead, RedSlippers plans to onboard over 50 artist IPs in Korea and capture 10% of the K-POP production investment market within three years. In the long run, the company envisions expanding into education, entrepreneurship, and other human capital domains, building a global investment ecosystem.
CEO Lee emphasized, “We are creating an era where supporting your favorite artist becomes both an investment and a reward. Our vision is a fair entertainment industry where fans and artists grow together and share success.”
Media Contact:
Company: Redslippers Inc.
Contact: John KIM
Email: contact@starglow.io
Site : https://starglow.io
Country: South Korea