A New Generation of Modern Yurt Aims to Disrupt the Global Housing Market

With a focus on superior engineering and value, The Out Factory’s innovative structures are now available in the U.S., U.K., Canada, and Australia.

A new class of structure, the “architectural yurt,” is making its global debut as The Out Factory officially launches simultaneous operations in four key Western markets: the United States, the United Kingdom, Canada, and Australia. This strategic expansion introduces a product that blends ancient design with modern engineering, positioning it as a direct competitor in the lucrative glamping and alternative housing sectors.

The company has confirmed its first international shipments are in transit, with the inaugural U.S. installation—a 32-foot luxury model—scheduled for November, marking a tangible beginning to its global ambitions.

Redefining the Yurt: What is an Architectural Yurt?

The company’s strategy hinges on differentiating its product from the rustic yurts of the past. Co-founder Praveen Krishnaiah explains that their model is built on a foundation of superior engineering and a more inclusive value proposition. “We didn’t just want to build another yurt; we wanted to perfect it for the modern world,” he says.

The Out Factory defines its “architectural yurt” by a set of key characteristics that set it apart:

• A Permanent Structural Frame: Utilizing a heavy-duty, engineered wooden lattice wall system designed for long-term durability and the ability to withstand diverse climate challenges.
• High-Performance Fabric Composites: Employing a multi-layer system of advanced architectural fabrics for waterproofing, UV-reflection, and thermal insulation, rather than a single canvas cover.
• Inclusion of Premium Features as Standard: Integrating full insulation kits, solid lockable doors, and oversized glass windows into the base model, features that are typically costly upgrades.
• Engineered for Modern Amenities: The structure is designed from the ground up to seamlessly accommodate full-spec bathrooms, kitchens, and air conditioning systems, a crucial feature for the luxury hospitality market.

A Multi-Faceted Global Strategy

The company’s ambitious international launch is built on more than just a product; it’s a carefully planned, multi-pronged strategy. The key pillars of their global expansion include:

1. Simultaneous Market Entry: By launching in the U.S., U.K., Canada, and Australia at the same time, the company is making a bold statement of its global capability and ambition.
2. A Robust Global Logistics Network: An established supply chain capable of delivering to all major ports in its new target markets, designed to provide clients with a clear and transparent “landed-to-port” price.
3. A Focus on Hyper-Customization: Offering a service model that allows commercial and individual clients to tailor the structure to their specific needs, from window placement to interior layouts.

“This is not a one-size-fits-all product,” Krishnaiah notes. “Our process allows a winery owner in Australia to design a tasting room, a wellness entrepreneur in the U.S. to create a yoga studio, and a family in the U.K. to build a unique ADU. That flexibility is at the core of our model.”

Early Reception and Future Outlook

This approach has already been met with an enthusiastic reception. The Out Factory has secured its first orders from entrepreneurs in the demanding U.S. and Australian markets, a strong validation of their business model.

With its first international installations now imminent, The Out Factory is poised to become a significant new player on the world stage. Their entry signals a shift in the market, as global buyers now have access to a new class of structure that combines the soul of an ancient dwelling with the performance of a modern building.