Fast Delivery Expectations Challenge Sweet Wholesalers
In an age where consumers are accustomed to near-instant parcel deliveries and same-day grocery fulfilment, expectations are rising sharply across all sectors of retail, including sweets. What was once a predictable rhythm of weekly stock orders is now being disrupted by customers demanding rapid replenishment, seasonal agility and near-real-time inventory responsiveness. For wholesalers of confectionery,…