Choosing QR Menu Holders for Your Restaurant, Café, or Hotel
QR menu signs have become a necessity for any modern dining experience. As they replace the classic restaurant menu, these small yet impactful displays serve as a primary form of interaction with customers. Selecting an appropriate QR menu holder is about more than function – it relates to promoting your brand, complimenting your ambience, and ensuring it is strong enough to handle the speed of the hospitality environment.
Mistake #1 – Choosing Form over Function
It is easy to be drawn to a very nice design; however, if the QR code display for restaurants is impractical to use – difficult to scan, easily toppled, or unstable – it will very soon become a source of frustration. The best quality QR menu signs gain traction in the marketplace through blending the attractiveness of the design with the functionality of use. For example, a QR code sign that looks ‘Instagram worthy’, but can’t withstand a gust of wind while hanging on a patio door would compromise the desired interaction.
Mistake #2 – Ignoring the Interior Style
A bright neon plastic holder at a rustic café? A reclaimed wooden QR menu stand at minimalist, all-glass bar? Are all very poor thought processes. Your QR code sign needs to align with your decor rather than oppose it. Coordinating the material and colour with your space will give guests a complete and seamless experience. INKO will give you will have a full breadth of textures and finishes to find the best fit for your space.
Mistake #3 – Going for Low-Quality Materials
Thin plastic, and dingy acrylic, and cheap prints, particularly in high-paced venues, fade and break easily.When investing in your QR menu holder and display, investing in quality materials such as wood, metal, or solid acrylic, not only enhances appearance but creates a more durable piece as well. Having a QR menu table display that is durable demonstrates that you are placing an emphasis on quality throughout a small detail and at the table.
Mistake #4: Overlooking Stability and Durability
A good QR holder should not topple over each time someone brushes against the table. This is more important in outdoor or high traffic situations. Stability matters. Consider a display with a sturdy base, weather-resistant finish, and designer ingenuity. INKO has weighted and anti-slip bases to keep the display intact on high traffic tables.
Mistake #5: Using Non-Customizable Options
Your venue is not a one-size-fits-all situation at a table, so neither should your QR code table signs. Not customizing displays for your venue also removes the opportunity to personalize the time your guest is spending. From color, to materials, or even having the design custom engraved with your logo or slogan, a custom QR code stand allows you to reinforce your brand in the table experience.
Mistake #6: Choosing the Wrong Size or Format
If your display is too big, you are wasting valuable table space. If too small, your guest will be squinting to scan the layout. The proper QR menu holder should be visible yet compact, and help with the readability without taking away any table layout. Don’t forget to keep in mind your QR menu displays single-sided or double-sided based on the seating layout.
Mistake #7: Not Considering Branding Opportunities
Your QR display is one of the more visible table top elements. Why not use it for branding? A QR display that is branded QR code holder, or a tag line, will allow you to bring the identity of your brand into every table as a mini-bill board in a subtle approach. Reinforce your identities without being obnoxious.
Mistake #8: Prioritizing Price Over Value
We understand that budgets matter. However, choosing the cheapest option often translates into needing to replace the signs more often, or having breakage, or just looking unprofessional. Investing a little extra money on a well-built QR holder, like INKO’s, is more cost-effective over time, given the increased longevity of your signs, and enhanced guest perception of your display.
Mistake #9: Forgetting About Outdoor Usability
If you have outdoor seating, it is important you think of your restaurant’s QR code display should expect it be able to handle the sun, wind, and occasional spills. Look for UV Resistant materials, water-resistant finishes, and designs that will remain seated in a small gust of wind. INKO has a weather-ready solution for every season.
Mistake #10: Not Thinking Long-Term
There are plenty of trends over time, however, durability and consistency in branding isn’t one of them. Investing in a classic design will also mean you won’t be constantly purchasing similar items, or into a cycle of designing and purchasing a newer design, Breaking down how your QR menu holder will body in your space, not just today and taking into consideration over a year or two.
Final thoughts
Small choices can mean a lot. By avoiding these mistakes, you are not only investing in functionality, but enhancing your brand, improving guest experience, and separating your venue from others.
Explore INKO’s QR Menu Signs Collection and let your tables tell your story — in both style, substance, and durability.