Waresport Partners with National Pickleball League to Bring Professional Club Management to Pickleball Organizations Nationwide
ATLANTA, GA
Waresport, an AI-powered sports club management software, has announced a strategic partnership with the National Pickleball League (NPL) to streamline operations for pickleball clubs struggling with fragmented administrative systems across the United States.
The two organizations are joining forces to get clubs off their makeshift systems and onto something that actually works. Devansh Kaushik, CEO & Founder of Waresport, puts it simply “The National Pickleball League has built something special, a community of clubs that are serious about the sport. Our job now is to make sure the operations behind those clubs match the level of commitment their coaches, players, and families bring every single day.”
NPL-affiliated clubs will now have access to Waresport’s sports scheduling & league management feature – a single platform where everything from scheduling to payments happens without the usual headaches.
Here’s What Changes for Clubs:
- Scheduling, payments, coaching bookings, and attendance all live in one system
- Registration forms, waivers, and payments get collected in one place instead of three different apps
- Tournament brackets and standings update in real time, so everyone follows the action
- Financial reporting gives club directors a clear picture of what’s coming in and what’s still outstanding
Pickleball has just hit its fourth consecutive year as America’s fastest-growing sport, reaching 19.8 million players in 2024. According to the Sports & Fitness Industry Association, that represents a nearly 46% increase from 2023. However, while participation has exploded, the tools to manage it have not kept pace; most clubs are still winging it with whatever free apps they can find.
The mission is simple: turn weekend hobby operations into professional setups via their pickleball club management software that can handle growth.
Why This Matters Now:
- There are over 16,210 places to play across more than 70,000 courts
- That’s a 50% jump in facilities in just one year
- Player numbers have climbed 311% over three years
New courts keep appearing, but nobody’s been building the software infrastructure to support them. Waresport’s platform uses AI to handle the grunt work – resolving scheduling conflicts, sending payment reminders, keeping everyone in the loop – so directors can spend time on what matters instead of administrative busywork that eats entire weekends.
Based in Atlanta, Waresport provides sports club management software for organizations of all sizes, from local youth teams to professional leagues, across multiple sports including soccer, basketball, tennis, and now pickleball.