5 Unmissable Statistics That Show Why Your Startup Needs a Mobile App

You’ve heard it before: your company requires an app. You’re aware of the several totally logical reasons to create an app. However, an inner skeptic wonders if developing an app for your firm can provide any practical benefits. Yes, indeed. And to prove it, here are 5 data-backed numbers from the last year that explain why your firm needs an app. So, keep reading.

1. App users spent $100 billion in 2023

And are on track to spend close to $12 billion in specifically for Mobile App Development in Los Angeles 2023. Clearly, customers all around the world are spending a lot of money on applications, which provides any firm with a tremendous revenue stream to tap into. Even though we use apps on a daily basis and don’t think of them as something that cost us money (at least not a lot of money), statistics clearly show otherwise. This demonstrates that applications are a pretty fertile ground for generating revenue, as users regularly pay tiny but consistent sums of money to apps, and for an app with more than a few hundred thousand users, even a dollar’s revenue per person may pile up quite remarkably. As you can see, $100 billion in 2023 is a substantial figure, and with a solid strategy, you can position your firm for higher revenue statistics as well.

With the advancement of mobile wallets and other technology, the friction in making digital transactions is decreasing, and individuals are more willing to pay extra as long as they receive immediate benefit from their purchases. If you design your software to provide value to the consumer, they will gladly pay the appropriate price for it.

2. At $2.89 per user install, an app is the most cost-effective advertising medium

Advertising is without a doubt one of the most expensive aspects of running a business. All of the numerous forms of paid advertising, such as social media, native advertising, and display ads, run up a large bill and necessitate ongoing financial infusions. In the case of mobile apps, however, it costs an average of $2.89 to convince a user to install one. Furthermore, after a customer has loaded your app, they can connect with your business on a daily basis, eventually bringing in more recurring revenue without the need for additional advertising. As long as you have a well-designed app and a solid value proposition, push notifications will suffice, with no need for further marketing or retargeting. That is why startups with a solid mobile app strategy outperform those without in terms of connecting with clients and generating higher ROIs.

3. 83% of People Consider a Seamless Experience Across All Devices Very Important

One of the most important features your clients expect is the ability to communicate with your company from any device at any time without having to restart the session. They want to be able to view a product on their desktop and complete the purchase on their mobile device. You did an excellent job of capturing their attention on the page. However, if it came time for the user to close the desktop and leave, the lack of a mobile app could signify the end of user attention, and the user may forget and never return. If you have a mobile React Native App Developers, the user can continue communicating with you there, or you can send a push notice to entice them to return in.

More importantly, if a customer wants to contact with you over the phone but is unable to do so, they may never do business with you again, as a poll indicated that for 83% of users, a seamless experience across devices is critical to their satisfaction. User pleasure is the Holy Grail for a startup, which means you can’t afford to ignore having a powerful mobile presence.

4. The Common Smartphone The user has 80 apps on their phone and uses approximately 40 of them per month

How much time do you spend each day on apps? Do you ever visit the Gmail website? Or how about YouTube? I’m sure you don’t because these services provide an unrivaled experience on their apps, so we use them all the time. According to App Annie, the average smartphone user has 80 applications loaded on their devices and utilizes roughly 40 of them each month, which is true for the vast majority of people worldwide. That translates to 40 different firms they interact with each month solely through their smartphones.

Apps’ user-friendliness and on-the-go quality, combined with their immersive user experiences, make them an irresistible force, compelling users to interact with them regardless of where they are. Mobile applications have grown in popularity over the previous decade as a result of these characteristics, making users highly comfortable with the idea of making purchases and spending money on apps. You can capitalize on this by developing an app that allows people to easily connect with your business and generate cash. Even if a business does not require an app for direct revenue, apps give the most reliable route for customer connection and service, allowing users to have a positive experience with your brand and become more loyal, spending customers.

5. 90% of people who liked a brand’s mobile interaction said they would buy from them again

Given the importance of mobile applications in users’ daily lives, it stands to reason that their app experiences have a significant impact on their perceptions and decisions. App Annie discovered that 90% of customers who appreciated an app engagement with a company will continue to purchase from that company in the future. According to the same survey, 62% of customers who had a terrible experience with a mobile device will never buy from that brand again. So, it’s an equation that works in both directions. The agreement is that having a successful mobile app development company may make a world of difference in getting your consumers to return for repeat business.

Finishing Up

I could give you several more reasons to construct a mobile app for your firm, but statistics speak louder than opinions, so here you have it – 5 data-backed reasons why your startup should invest in a mobile app. At Linkitsoft, Regardless of how busy the app market is, your clients will always need a reliable way to communicate with your brand, and a mobile app perfectly fills the bill.