How to Sell Paintings Online- Easy Steps to Start

Selling paintings online Art may be sold online in two way. You can be curating or creating paintings. By producing and marketing your own art as well as representing other artists in your shop front, now artists can develop their careers and make money without heavy investments at all.

First Things First: Creating Your Portfolio

You can design your own artwork:

This is the simplest method for becoming an online seller of your paintings. Original works you create such as oil paintings or watercolor, can find their new home in this way. With newest printing technology, you can use your oil painting for example to create other products like cards or even mugs. If you want to buy a painting online, you can do it on the website https://benarto.com/

And if you use digital marketing methods like Google Ads or Instagram ads for your art pieces, you can even access more sellers than you can in a physical art store.

Buying paintings to resell and license for duplication:

You can here collaborate with a nearby or independent artist. Because several artists could agree to a consignment deal. This means you will manage marketing and sales on behalf of them in return for a portion of each sale.

Looking through the secondary art market:

Art fairs, auction houses, dealer networks and galleries are all places to purchase different types of paintings. Compared to licensing, this solution can be more costly and calls for a completely different approach actually. But you can reach  a large volume of art pieces.

 Creating an Online Presence for Your Art

• For an artist, website serves as the cornerstone of this online presence. If your website is well running, it not only showcases your work but also provides buyers with special info about you, your artistic process and what happens in tought process behind your paintings. The website should be user-friendly and optimized for mobile devices tough.
• Nowadays, with a good social media strategy, you can sell everything. So, social media platforms like Instagram and Pinterest are ideal ways for artists to show their work to the entire world. Because they are indeed excellent stages for showcasing your oil paintings and connecting with art lovers. Here you can share your creative journey, behind-the-scenes processes and finished pieces. This will create a whole narrative for your art to introduce itself. Also, promoting your posts on these platforms is easy even if you do not know the technical details of paid advertising.

Where to Cell Your Art Online? Online Marketplaces Options

1.     eBay

This one is the biggest online market in the world. And luckily, eBay sells a wide range of goods. These also apply to art work, printed art and also second hand paintinds. And if you are not favoring creating a website from scratch,eBay Art area can function like your website. So, the users can purchase paintings, posters, prints and other art media. Good news is, iff you want a cheaper selling charge, eBay can be a wonderful choice.

2.     Etsy

Etsy is a aesthetic internet marketplace for jewelry, crafts, décor and other artsy stuff. It’s one of the greatest websites since it is a place where people go to create art or buy-and- sell art.

In this platform, you connect with individuals who are interested in what you have to offer like oil paintings or watercolors. Etsy is a platform centered around art and craft, so you can be certain that users will like the content you are producing.

3.     Getty Images

This one as well as iStock by Getty Images are more ideal for graphic designers and photographers for selling their photos. But it can also be an ideal place for painting sellers as well.

4.     Society6

While this one is an online marketplace offering artwork, prints and even frames printed on pillows and mugs. Here you can create your own shop to sell your artwork. What is better here, you will have greater control over the money you make from your paintings. The amount of commission you receive for your artwork will depend on your artist markup. And you can select the %  on your personal shop.

Pricing and Selling Your Paintings

Pricing your oil paintings  on various factors. First and foremost, you should look at the cost of materials used in creating the painting. This includes canvas, oil paints, brushes and other supplies.

Then, you should evaluate the time spent on the painting. You can calculate the hours invested in the creation process like man hours spent on one piece. Combining material costs with your time will give the true value of your artwork. But, it is better to look at market demand and compare your work to similar pieces. In this way, you will not give a low price or too high numbers like outliers.